AMO Group

Branding, Marketing Materials and Website Design


Having developed a highly regarded reputation with the branding work we produced for SWS UK, AMO Group acquired Lakeland from SWS UK and asked Blumin to rebrand their entire group and sub brands. We worked with AMO Group to rebrand and categorise their expanding product range in the security shutter, garage door and awnings markets. Creating a modern and fresh new brand and a pyramid group and subsidiary company structure.

AMO Group logo

Brand Family

The challenge was Lakeland had to have a familiarity, whilst AMO Security had to have its uniqueness, yet both had to sit together in a cohesive group brand.


AMO Group stationery
Lakeland Home Innovations website AMO Security website


Consumer-centric lifestyle and b2b websites highlighting the various products, fully integrated across mixed media. A suite of three new websites for the AMO Group of companies. We created a consistent look across the websites whilst showcasing each individual company.

AMO Group website
Lakeland Home Innovations website
AMO Security website

AMO Group advertising material


AMO Group Patio Roofs brochure


AMO Group Patio Roofs brochure
AMO Group Glass Solutions brochure
AMO Group Glass Solutions brochure


We design smart websites, beautiful motion graphics, and bring illustrations to life; we rethink brands, devise clever and effective advertising.

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Fundamentally changing and improving the way that our clients do business; through the implementation of innovative technical solutions.

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Strategic thinking and planning based on insight gained from research and a thorough knowledge of the industry.

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