Having developed a highly regarded reputation with the branding work we produced for SWS UK, AMO Group acquired Lakeland from SWS UK and asked Blumin to rebrand their entire group and sub brands. We worked with AMO Group to rebrand and categorise their expanding product range in the security shutter, garage door and awnings markets. Creating a modern and fresh new brand and a pyramid group and subsidiary company structure.
The challenge was Lakeland had to have a familiarity, whilst AMO Security had to have its uniqueness, yet both had to sit together in a cohesive group brand.
Consumer-centric lifestyle and b2b websites highlighting the various products, fully integrated across mixed media. A suite of three new websites for the AMO Group of companies. We created a consistent look across the websites whilst showcasing each individual company.
We design smart websites, beautiful motion graphics, and bring illustrations to life; we rethink brands, devise clever and effective advertising.More on Creative
Fundamentally changing and improving the way that our clients do business; through the implementation of innovative technical solutions.More on Technical
Strategic thinking and planning based on insight gained from research and a thorough knowledge of the industry.More on Insight